The Team
About woods
The Team

Woods Creative builds visual design systems and digital products for brands.

We guide leaders to discover, learn and create through design.
in their words
What Clients Say

Pegasystems

a global leader in software for customer engagement 
and operational excellence.

“Woods has a combination of skills that are hard to match: deep expertise in user research, a passion and talent for user-centered UX and design, and a dogged commitment to being empathic and unbiased in their research. The quality of methodology, thoughtfulness, and insight produces high-quality work that matters.”

Zoe Kazmierski

Senior Director at PEGASYSTEMS

Eversana

A Provider of global services to the 
life science industry.

“There is no way to develop an amazing UX Design without understanding the purpose of the product, and the end users’ needs. In our case that requires a view into the arcane world of healthcare and health insurance, and yet Woods quickly jumps in, learns why users need the product, and what users need the product to answer.”

Mark Delsesto

Vice president, Data & Analytics Product

Total Expert

A SaaS / enterprise-grade marketing operating system (MOS) built for financial services organizations.

“The workshop process that was utilized to ensure that [Woods and its] clients are aligned on the project goals and scope is incredibly smart. 


The benefit was twofold – 1. it gave me confidence that they deeply understood what we were trying to accomplish and that we were scoped to work properly and 2. it provided our stakeholders with comfort in the team we’d be working with.”

Dan Schwartz

Product Leader at Total Expert

Patient Funding Alternatives


a tech-enabled, patient advocacy platform.

“There were three things that stood out to us: their passion for helping us, the fact that Woods truly listened to and cared to deeply understand our Mission, Vision and Values and their ability to translate that to our audiences in an authentic, clear, meaningful and professional manner.”

Jack Rogers


CEO AT Patient Funding Alternatives

Expertise for Measurable Impact
How We Support Leaders

Augment internal research, design, and product teams to increase velocity and challenge internal thinking.

Discover new and refined project requirements and goals through our Design Through™ approach.

Create and re-imagine messaging, design, and campaigns.

Establish and rethink 
project roadmaps.

Design digital products and websites for internal teams and customers.

Define differentiating brand 
identity, architecture and language to expand outreach.

Identify better questions to do thoughtful work.

Subscribe
to
our
Substack:
The
Seasonly